Case Studies
5 minutes
Building Mental Resilience And Employee Wellbeing For Financial Institutions
See how AIA increased employee wellbeing engagement 8x versus a traditional EAP by partnering with ThoughtFull. Read the full case study.
AIA logo
Of the players in the market, we chose to work with ThoughtFull because they were able to deliver quality end-to-end mental healthcare seamlessly for both the employer and our employees. Importantly, their offering is delivered thoughtfully, something that is hard to replicate.
Penelope Gan
Chief Human Resources Officer AIA Malaysia
Penelope Gan, Chief Human Resources Officer, AIA Malaysia
The Challenge
Recognising the heightened stress and anxiety in their employees, AIA needed a more scalable and proactive employee wellbeing solution to help their 2,300 employees thrive through the constant changes and uncertainties in their work and home environment.
The Solution
AIA partnered with ThoughtFull to provide personalised end-to-end mental healthcare to their employees including 1-on-1 coaching/therapy with certified professionals, self-guided learning programs, and curated webinars that are tailored to AIA's needs.
Key Outcomes
35%
Total Utilisation (vs. 3% Industry Rate)
Up to 43%
Average reduction in stress, anxiety and depression levels
84%
Would recommend ThoughtFull App to others
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Cover of the ThoughtFull and AIA case study

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